Aug 29, 2019 | design, packaging, process
back to Blog Wine marketing and its importance in the wine & spirits industry The era of the Mad Men revolutionized the industry of marketing and publicity. Creating the best product was no longer sufficient: brands needed to communicate it and communicate it...Aug 29, 2019 | design, packaging, process
back to Blog Lés-a-lés: Each wine label, a ticket to a forgotten destination From ideation to execution: The process of designing a wine label Each wine has characteristics that make it unique. From the sprout of the first crop until the moment bottle is served, every...Aug 29, 2019 | design, packaging, process
back to Blog The importance of the label design on a bottle of wine The label is the first contact that we have with the wine. It is through the label that we get to know the beverage’s history, the castes, and its age. And, only after looking at the bottle do we...