Concept / Naming / Packaging
For a high quality sparkling wine, an innovation in Alentejo, where this type of wine had never been produced, we developed a packaging that speaks for itself. Before using words to describe a wine, first its image must stand out, therefore we explored this visual dialogue to project its ‘voice’.
The key words that guided our work for the Cartuxa sparkling wine came quite naturally. We reformulated pre-existing elements, creating an elegant packaging that showcases this wine, maintaining the strong bond with its origin.
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Distinction, class and confidence are the attributes that each bottle conveys. Standing out in a world of luxury and refinement, Cartuxa sparkling wines are the perfect company for great occasions.