Concept / Naming / Packaging
Maritávora – Investimentos, Lda.
Only after spending a day in Maritávora, at the heart of the international Douro, welcomed by such a pleasant and warm family, do you realise what makes these wines so special. This family’s connection to their farm, the warm welcome and rich landscapes, are distinct features that we felt should be conveyed in this brand’s image.
The logo is a styling of the beautiful glazed plaques that have marked their Port wine’s wooden casks since 1870. Through them, we gave each wine a number: odd for the whites, and even for the reds. The colours that brighten these labels represent the joy of life and work that transpires in this small and romantic farm.
With this concept and image, we gave Maritávora’s wines coherence, joyfulness and colour, in order to make them the utmost expression of this natural and engaging harmony.