Finca Flichman

Established in Mendoza in 1910 by Sami Flichman and later developed into a top producer of bottled wines by his son Isaac, Finca Flichman is one of the oldest and most respected wineries in Mendoza, Argentina.

Isaac, a passionate wine connoisseur, fostered a vibrant social circle of artists and intellectuals, inspired by his wife, Ukrainian painter Rosalia Livinski.

We redesigned the winery’s logo and wine imagery, preserving the identity Isaac Flichman established over a century ago when he crafted “Dedicado” a wine made from the finest grapes for his close friends.

The winery cultivates vineyards in two of Mendoza’s finest terroirs: Barrancas, Maipu—one of Argentina’s earliest winemaking regions—and Tupungato, Valle de Uco, known for its high-altitude vineyards at 1100 meters. The Expressions collection reflects the richness of these exceptional regions.

For the estate-grown Malbec, we created an illustration of the iconic house from the original “finca.”

Rita Rivotti
Client
Finca Flichman / Sogrape Group
Scope
Concept / Identity / Packaging