Titan of Douro

From the “Demon's Land”

This Extra Virgin Olive Oil is a tribute to the region’s rich agricultural heritage and to the people that still manage the land according to traditional systems.

The average age of the olive trees is over 100 years. They are planted along the borders and mixed with vineyards, at an altitude between 750 and 850 meters.

This stony wasteland located in northern Portugal was immortalised by the great writer Aquilino Ribeiro, who wrote the novel with the same name.

He called it this not because it is a sinful land, but because life there is harsh, poor, punished by the natural environment, burdened by heat, because it is rare for land to require such a struggle to exist.

But the olive trees demand little and are able to produce fresh and aromatic olives in the midst of such great adversity.

Rita Rivotti
Client
Luís Leocádio Vinhos
Scope
Concept / Packaging